GRAPHIC DESIGN
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GRAPHIC DESIGN !
Good design is the heartbeat of a brand.
Watch the reel below to see some of my work!
Identity Design
Logos, Brand Strategy
Web & Digital Design
Graphics, Websites, Motion, Social
Print Design
Flyers, Business Cards, Posters, Album Art, Playing Cards, Invitations… (this list could go on forever!)
Identity Design
It’s more than just logos! I specialize in Brand Strategy and identity packages with all the fonts, color palettes, and usage cases your brand needs to succeed.
Web & Digital Design
Give your brand a digital presence with a website, motion graphics, socials, e-commerce—whatever you need to get your business online!
Retail & E-Commerce
Here’s an example of a full-size e-commerce landing page, optimized for mobile viewing.
Print Design
• Business Cards
• Promotional Mailers
• Flyers/Posters
• Album Art & Band Merch
• Invitations
• Workbooks
• Restaurant Menus
• Trade Show Booths
• ...anything you can dream up!
I work on a huge variety of 3D mediums, and with the right vendors to make your ideas come to life.
Design Philosophy
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I love art! “Graphic design” is (usually) NOT art. That’s not to say design can’t share qualities we love about art—being visually appealing, disruptive, thought-provoking—but when I approach a project, the goal is never just to “make something pretty.” Graphic design is a communication tool. It is not my “art” project. At the end of the day, its form must be top-notch, but every piece’s function is the driver of its form.
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Your audience is a sponge in an ever-changing, ad-driven, social media-conscious landscape. Good design must evolve along with its target consumer. This means that you need to meet your people where they are—using the visual language that will resonate with them. That’s why it’s a designer’s obligation to use all tools available (video, social, AI, print) in harmony with the culture of your consumer (trend-driven vs. traditional, etc.) as part of their continuously evolving approach to design.
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Your audience craves authenticity. They don’t want to be tricked, or bored, or sold to. They can smell AI from a mile away. Their attention spans are short. Your message should be worth their time, made in good faith, and designed to be approachable and memorable.